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It has been said that marketing and leasing are the lifeblood of property management. After all, effective marketing is what…
by Hansel Larson
In a previous article, we pointed to data showing that despite leasing agents’ desire to grow their careers, many are…
There are two types of leasing agents: those who use the flexibility of the role as a way to support…
According to a survey conducted by Zumper, 82% of renters are planning to move in the next 12 months, which…
by Matthew Kaddatz
In the residential leasing world, May through September are known as leasing season — with July and August typically seeing…
by Brittany Benz
Have you ever visited a website and immediately became turned off by the way it looked? Maybe it even prevented…
by Rae Parker
Before the pandemic, multifamily businesses were debating the priority and pace of rolling out virtual and self-guided tours. However, when…
by Paul Bergeron
The pandemic has had a big impact on renters’ attitudes when it comes to what they expect from leasing and…
Branding for property management companies has traditionally been centered around personal relationships — building trust directly with customers has always…
In today’s digital world, online listings are your primary way to make a good first impression. Outdated photography, inaccurate information,…